Thursday, March 29, 2007

Mr Swan, not good son.

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Our politicians should have integrity, Mr. Rudd should be held to account over his less than up front explanations regarding Brian Burke. Particularly learning that Brian Burke's daughter has been working with Mr. Rudd.

If politicians think that they can treat voters with contempt and get away with it they will. The degree depends on the individual character.

Mr. Rudd’s character it’s not looking good.

We voters should accept part of the responsibility because of our, which political team do you barrack for attitude, which allows our team mate to throw a high tackle but call foul to the umpire if the other team does it.

Have a look at the following quote to demonstrate how a politician, Mr. Swan, can treat voters with utter contempt.

Comments by Mr. Swan Media Statement - 29th March 2007

" ..Let’s not forget Peter Costello’s desire to scuttle Labor’s policy of increasing superannuation contributions. Prior to the 1996 election Costello promised to continue with Labor’s policy to increase contributions from 9 per cent to 15 per cent,"

The reality today Mr. Swan is a little bit different isn't it?

Recently Wayne Swan rejected the policy of increasing the super guarantee levy from 9% to 15%.

Mr. Swan explained the reason why it's not necessary to help the low income earner provide for their future, this way.

People could reach the 15% contribution through a mixture of the 9% guarantee levy;

Relaxing the means test for the $1,500 co-contribution scheme, the wealthy will like that;

And, this is what makes me mad, the shortfall to be paid by the individual increasing their own contributions.

We voters must start somewhere and insist on integrity; otherwise we taxpayers will be paying more tax for the stuff ups that occur


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The marketing of Mr. Rudd - integrity and solar panel?

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Mr. Rudd why bother to try and package a great idea which is a Liberal party idea as your own?

You tell us how fantastically Green you are, yet you are Pro Nuclear.

You lead us to believe that you have come up with this idea, then we find out it’s actually a Lib idea. The $4000 rebate for solar.

You announce it as your own on the strength of a deceitful argument that the Libs policy, which has already been extended to this years finnancial end.

Mr. Rudd Says...” But we do think it’s a practical form of assistance and we put this forward because the Government has not indicated that it will be continuing its own photovoltaic rebate scheme beyond June 2007.

Mr. Rudd the Budget is in May, thats when you will hear about the the Governments solar programme rebate scheme.

Are you so inexperienced in matters of Government.

Or just lacking integrity?


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The marketing of Mr. Rudd - its not easy arguing the unarguable.

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This is what Mr. Rudd says why he accepts that you can rip up forests of immense natural beauty hundreds of years old providing vital eco systems for flora and fauna in 2007 with a backdrop of climate change awareness, just for votes in Tasmania.

RUDD: Oh, no, look, when it comes to forest policy, we believe in a balanced approach. We want to make sure that there are appropriate conservation levels right across the country. And forests are important for the future. It’s all part of the fabric of an integrated response to climate change"

Yeh right Mr. Rudd you have sold us out, again.



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The Premier of Western Australia called Brian Burke Toxic.

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The point being Mr Rudd working with Sarah Burke should understand that the Toxic Brian Burke could have improperly used his daughter in his lobbying business.

Mr Rudd said that he did not understand Mr Burkes influence and position as a power broker in Western Australia, he has met Brian on many (3) occasions, so as leader of 'Brand Labor' Mr Rudd needs to have the information provided to him

Mr Rudd, look at the CCC information regarding Brian Burke, speak to WA Premier Mr Carpenter, then decide your self if there could be an improper use of Sarah Burke.



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You say..".. as if this is true WHY haven't the government jumped onto this yet.."

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Are you saying that if it was true, which it is, that you should rightly expect the Government to bring Mr Rudd to account for himself in Parliament.

I guess timming will determine the Governments responce.

All politician will seek to get their message out at an appropriate event, to lessen the oppositions events message getting out.

Politics, nothing out of the ordinary there.

Mr Rudd, your options are lessened by the day.

Soon you wont have to say anthing else on the Brian Burke affair as the tapped phone conversation intercepted by the Western Australian Corruption and Crime Commission, between you and Mr Burke will say it for you.

Remember Mr Rudd you started off this process by being less than up front in regards to your dealings with Mr Burke, and how you came to be at that dinner in Perth.





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Mr Swan, interview, 7 March 2007.

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Journalist: Is this going to upset some sections of the Labor Party though?

SWAN: Look, I don’t know whether it will upset some sections of the Labor Party but there is no going back.

Of course there is no going back Mr Swan, the deals have been done.

Alannah MacTiernan WA Senior Labor Minister says the leaders of a handful of unions in WA control a large percentage of the votes in the executive conference.

Mr Rudd understands this, Mr Rudd got too close to Brian Burke, and has not been up front about it.

In doing so Mr Rudd has lost his integrity and should not be endorsed as a Labor candadate for PM.

CCC revelations may make it impossible for Mr Rudd to talk his way out of the Brian
Burke affair.


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Mr Rudd isnt a messiah, he is just a very very naughty boy.

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Mr Rudd should accept the fact that there is an issue of accountability to avoid a conflict.

Mr. Rudd and Mr. Burke - My daughter works with you, that gives me an edge, improperly of course.

Accountability Mr. Rudd, what have you done to stop this potential conflict?

Ms Tanya Plibersek, Shadow Minister for Human Services, Housing, Youth and Women. Says...

"What is character? Character is doing the right thing, regardless of reward or approbation. Character means consistency, not convenience."

Character Mr. Rudd, if the other bloke should have it so should you.



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Mr Burke's link to the highest position on the ALP.

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Mr Rudd, works with Ms Burke on the National Executive.

Mr. Burke understands, as does Senior Western Australian Government Minister Alannah MacTiernan, when she says the leaders of a handful of unions in WA control a large percentage of the votes in the executive conference, can be a powerful motive.

Mr. Burkes close to the WA union movement.

Mr. Rudd was obtaining numbers by doing deals at the grass routes to develop a policy platform, not numbers for a challenge, which saw Mr. Edwards’s, introduce Mr. Burke to Mr. Rudd.

Mr. Rudd, working with Brian Burke’s daughter should be aware of Brian Burkes influence and tactics and not put his head in the sand.

There should be a system in place to stop this potential conflict of interest being improperly used, by Mr. Burke.



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Wednesday, March 28, 2007

Three steps to hijack the ALP, while being knifed in the back.

Step 1 Attain Parliamentary Labor Party leadership.

Step 2 Develop policies that will guarantee the numbers and use the National Executive to persuade the Australian Labor Party, to hand over a valuable brand, the Labor brand to a small clique of politicians, with right wing ambitions, and take it to the Australian people.

Step 3 Obtain numbers by trading off values, doing deals with grass routes key stakeholders and lobbyists, whilst cultivating others.

Mr. Rudd took a slightly different route to get to the position he is in now. It is text book perfect.

Whilst understanding there would be leadership change in his party Mr. Rudd, started his long journey at Step 3, moved to step 2, then ultimately Step 1.

It is at the Step 3 obtaining numbers at the grass routes, not numbers for a challenge, which saw Mr. Edwards’s, introduce Mr. Burke to Mr. Rudd.

Brian Burke, the lobbyist described by WA Premier as ‘Toxic’ is a talented bloke, he was an ex Premier himself, and would have seen the benefit of, being a proud dad, and inform his prospective and current clients, ‘hey Yeh my daughter is on the ALP National Executive committee’ with Mr. Rudd.’.

And we know that Brian has the goosd in Western Australia.

Alannah MacTiernan WA Senior Labor Minister says the leaders of a handful of unions in WA control a large percentage of the votes in the executive conference.

Tuesday, March 27, 2007

The marketing of Mr. Rudd - are you sure that political commentators can see the problem with my Broadband Billions?

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Yes they can Mr. Rudd, it is obviously a flawed attempt to try and argue that you were not hooked by the Telco industry lobbyist’s cash grab.

Commentators are saying that if it is such a good idea, and it’s going to make such a handsome return to government on its 8 Billion dollar investment, why has the project not already been undertaken by the private sector?

The say what persuades Mr. Rudd that Picking Winners will work?

And to top it off they argue my previous point on this issue, that if the project has indeed not been undertaken because of some very serious failure in Australia's Telco policy, wouldn't it be better to simply change the policy at no cost to taxpayers?

I question if Mr. Rudd and his 'Brand of Labor' have undertaken a thorough cost-benefit analysis before throwing so much money?

Unfortunately for the Australian Labor Party, soon to be a pro Nuclear Party, and the taxpayers, Mr. Rudd's attitude these days is that he has made the decision, and the decision stands.

Consultation is not for strong leaders.

Mr. Rudd has the numbers, so we will have no choice than to see the birth of a new party that was once the ALP become a cold hearted soulless market driven neo-liberal party.

Mr. Rudd and your 'Brand of Labor' have killed of a great Australian socially progressive party, once known as the ALP.



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Monday, March 26, 2007

The marketing of Mr Rudd: - you said toxic, right? ok, are you sure?

The marketing of Mr Rudd: The marketing of Mr Rudd - you said toxic, right? ok, are you sure?

The marketing of Mr Rudd: - The New Right

The marketing of Mr Rudd: The Marketing of Mr Rudd - The New Right

The marketing of Mr Rudd

The marketing of Mr Rudd: The marketing of Mr Rudd - are you sure Burke is still rellevent, even at conference?

The marketing of Mr Rudd: The marketing of Mr Rudd - are you sure Burke is still rellevent, even at conference?

The marketing of Mr Rudd: The marketing of Mr Rudd - are you sure Burke is still rellevent, even at conference?

The marketing of Mr Rudd: The marketing of Mr Rudd - are you sure Burke is still rellevent, even at conference?

The marketing of Mr Rudd: The marketing of Mr Rudd - are you sure Burke is still rellevent, even at conference?

The marketing of Mr Rudd: The marketing of Mr. Rudd - remember you have the ALP President on side.

The marketing of Mr Rudd: The marketing of Mr. Rudd - remember you have the ALP President on side.

The marketing of Mr Rudd - are you sure Burke is still rellevent, even at conference?

Alannah MacTiernan says the leaders of a handful of unions in WA control a large percentage of the votes in the executive conference

It was revealed in the CCC that Ms Archer gave assistance to Mr Burke when he was lobbying for a pearl producer.

The Pearls currently worn by Ms Archer are stunning.

Mr Reynolds is a close friend of Brian Burke.

Kevin Reynolds' wife is Shelley Archer, the WA Upper House Labor MP has described Brian Burke as a mentor and a very good friend.

The Premier said if she were a minister, he would have sacked her. Instead, he removed her from two parliamentary committees.

Mr Rudd, Brian Burke's mates are all over your 'Brand of Labor' The confrence will show it.

'Brand Labor' a Nuclear Australia.



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The marketing of Mr Rudd - you said toxic, right? ok, are you sure?

The national ALP confrence, and Brian and Sarah Burke.

Mr. Rudd was frantically gathering numbers to drive is cold “brand of labor’ through conference on the weekend.

Fortunately, Mr. Rudd did not need to ring around WA that had already being actively pursued and delivered

Mr. Rudd’s acquaintance Brian Burke would have already worked on that.

And Brian Burke’s daughter Sarah Burke as a voting Member of the National Executive will ensure her allegiances are looked after.

Mr Rudd's 'Brand of Labor' a Nuclear Australia, and Toxic Brian Burke, they go tegether.

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Sunday, March 25, 2007

The marketing of Mr. Rudd - It’s the policy stupid, but preferably it should be your own.

'Brand Labor' surely it’s embarrassing that discussion groups are talking about one of your main platforms education in this commentators quote?

.." Seems Rudd can’t find any ideas of his own so he rips of Govt Policy with less funding, what an idiot!!!!!

Policy formulation needs a basis; you seem not to understand that the union movement is the heart and sole of the party, your base.

Yet you continue to treat them as poor distant relations who you only visit when you need cash rather than listen and adopt some great social policies.

'Brand Labor" - engage the union movement.

The marketing of Mr. Rudd – keep going, double standards are ok.

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The removal of Sen. Santoro, from the federal parliamentary scene is good news for Australian voters.

The fact that it shines the spotlight on accountability and honesty on to our politicians is a positive result for Australian voters.

Unfortunately for Mr. Rudd and ‘Brand Labor’ they do not get the message.

Mr. Rudd doesn’t think honesty applies to him or ‘Brand Labor’.

Mr. Rudd’s less than upfront and honest version of past events, demonstrate ‘Mr. Rudd’s double standard and reinforce the questionable slippery character he is.

Mr. Rudd’s refusal to resign demonstrate ‘Brand Labor’ political culture, they are interested in accountability as long it’s not one of Labors politicians.

Commentators have often said that the Federal Parliament needs a watchdog to oversee corruption and impropriety, but this would not help solve the voters concern over Mr. Rudd’s honesty, as Mr. Rudd, showing contempt for voters has not provided an explanation to parliament as to how he came to be at the Brian Burke dinner.

Mr. Rudd is waiting it out, while the voters await the time Mr. Rudd’s dishonesty will see him hounded from office.

Labor, a nuclear Australia, No, Labor, a dishonest Mr. Rudd, No.

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The marketing of Mr. Rudd - remember you have the ALP President on side.

ALP incoming National President...Mr Faulkner;

“It is crucially important that the National President be fair to all elements and members of the Australian Labor Party.."

"But, as National President, I will maintain my strong commitment to my own views and values ..."

“During an election year, Labor's campaign and party organisation must be the National President's focus."

The ALP, have not yet brought to account Mr. Rudd for his dishonesty as to how he came to be at a dinner in Perth.

Is the National President of the ALP interested in the character of Mr. Rudd, in particular his failure to be up front and honest?

Lets see how this plays out, will Mr. Faulkner and the ALP endorse Mr. Rudd's dishonesty and lack of accountability at conference?

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The marketing of Mr. Rudd – I must look strong, decisive, a man of vision, I need a vision? Broadband!

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Commentators suggest Broadband infrastructure, will be provided by private enterprise, sooner rather than later.

The reality is that industry has been planning a roll out for years;

However the industry,understandably wants to negotiate legitimately, for a favorable government deal and hence legitimately lobbies it strongly.

Mr. Rudd, like you the industry understands that there is a dollar to be made.

Unfortunately for Mr. Rudd’s image, let alone the taxpayer, the inexperienced Mr. Rudd has fallen into there trap and accepted to fund private industry, which could cost us $4 Billion Dollars, in his hunt for a vision.

Mr Rudd's has no social , progressive vision, so he went shopping and bought what he thought was one.

Hmmm, does Brian Burke have clients in the communications industry?

Mr. Rudd should understand that limited consultation does not make him a strong leader he must start to consult widely with more experienced members of his party , before he commit’s billions of dollars.

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Saturday, March 24, 2007

The marketing of Mr Rudd - soulless cold 'Brand Labor' Vs heart and soul labor

National Conference, April 2007.

It is suggested that Delegates will deliver to the ALP our most up-to-date National Platform.

And a fighting Platform for 'Brand Labor' and current brand leader Mr Rudd.

Mr Rudd's 'Brand Labor' new leadership team will be active participants in all debates and events to ensure that the important issues, pre negociated well before the confrence are achieved.

Detail on Labor’s policies such as the economy, climate change, industrial relations, health and education will be discussed.

Not debated, discussed.

Sadly proud Delegates are to be given front row seats to watch the heart and soul being ripped out of the Australian Labor Party, by the slippery, Mr Rudd and his "Brand of Labor'.

Starting with The Australian Labor Party becomming a pro nuclear Australia party, ironically based soley on an economic arguement.

The Conference will be an opportunity for delegates and observers to see 'Brand Labor’s' alternative policy vision, but not discuss it.

Mr Rudd look's certain to get his groups mandate through confrence.

Friday, March 23, 2007

The marketing of Mr. Rudd - let’s spend billions of dollars because I have big balls.

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Doorstop Interview - 23rd March 2007
Steven Conroy ‘Brand Labor’, Re Broadband policy development.

JOURNALIST: Senator, the Caucus meeting that approved the Rudd plan took two hours. Are you certain that all your colleagues will hold together, it won’t be an issue for you at next month’s Conference?

CONROY: I’m confident that the Caucus is strongly, overwhelmingly supported Kevin. Kevin acknowledged that there wasn’t as much consultation as perhaps was ideal and he wanted to take a strong and tough decision, because this country needs some tough decisions, some hard decisions

I can not believe, Mr. Rudd a so called intellectual would risk the future fund billions of dollars, on an idea which was not based on consultation because he wanted to take a strong and tough decision.

Australian Labor Party, the warning signs can not be ignored.

Progressive social policy with Mr. Rudd and Mr. Swans, I don’t think so.

Their ‘Brand of Labor’ is not labor.


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The marketing of Mr Rudd - how do i make myself look like Labor ?

Mr Rudd tells the voters of NSW, dont throw out the Labor government, even though the NSW state is in a mess, because we are Labor.
NSW more of the same, Australia Mr Rudd's 'Brand of Labor' is not Labor!

Mr Rudd's Nuclear Australia, because it stacks up economically is not Labor.

Mr Rudd's team member Mr Swan says, let the voter pic up the super top up, we wont, is not Labor

Mr Rudd tells the Australian Labor Party, we dont want a debate on Mr Cameron's proposal to challenge the current dog eat dog market driven philosophy, is not Labor

Mr Rudd's 'Brand of Labor' and Mr Rudd's questionable character, do not represent Labor.

. Give us a better candidate for the alternative PM.

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The Marketing of Mr Rudd - a loser is still a loser.

Polling in NSW for the state election say voters believe

they have a choice between dumb and dumber.

Prediction, Labor is tipped to win.

In the federal election I have said many times that by continuing with Mr Rudd and his cold 'Brand of Labor',
the voters are being given a choice of a loser and and a bigger loser.

Prediction, Liberals to retain Government.

Mr Rudd has jettisoned core Labor values and replaced them with the dog eat dog mentality of the market being supreme.

No choice left to the voters than to stick with what we have.

Nuclear Australia, no 'Brand Labor.'

The marketing of Mr Rudd - a loser is still a loser.

The Marketing of Mr Rudd - a loser is still a loser.

NSW head to the ballot box today 24 March 2007, to what punters and pollers suggest will be a landslide win for the state labor party.

Commentators have suggested that NSW election can demonstrate how an on the nose government, Mr. Iemma's Labor Government can manage to cling to power when the voters are keen to see the end of it.

'Brand Labor's Mr. Rudd pushed his line this week to the voters of NSW;

Mr. Rudd “Let the people of NSW not wake up on Sunday morning having engaged in a protest vote.... with a state Liberal Government elected as a result, That is something this state doesn’t deserve"

Mr. Rudd says, even though NSW has enormous problems, created by the Labor Government, voters should back labor because it is labor.

Mr. Rudd is forgetting that his 'Brand of Labor' is not what most of us would think of as Labor.

Mr. Rudd has ripped out the heart and soul of labor and replaced it with the cold economic rationalization doctrine, the market is god.

This is demonstrated in Mr. Rudd's push for a Nuclear Australia.

Mr. Rudd's sole argument for an open slather nuclear industry is an economic argument.

Somewhat hypocritical in light of his recent comments.

The Australian Labor Party, should make a change from Mr. Rudd's cold soulless 'Brand of Labor' and give the voter a TRUE BLUE 'Brand of Labor' which has heart and soul.

Other wise we will have Mr. Rudd, hypocritically saying before the next federal election, exercise your protest vote and toss out the government, because they are not labor.

Mr. Rudd you’re not Labor...

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The marketing of Mr Rudd - appear market driven.

Media Statement - 23rd March 2007 Perth, Senator Chris Evans.

Evans “Labor rejects the Howard Government’s push for nuclear power in Australia."

But hypocritically it says we are happy to continue to export uranium, and open up the entire industry to the market.

Evans “The simple fact is that with or without the current ALP policy Australia will be a major supplier of uranium well into the future.”

Mr. Rudd you are aware of Mr. Evans comments that the ALP policy is irrelevant to the uranium industries growth.

But Mr. Rudd’s ‘Brand Labor’ proposes to drag Australia further on the path to a Nuclear Australia.

Evans "The simple fact is that with or without the current ALP policy Australia will be a major supplier of uranium well into the future."

Mr. Rudd, the three mine policy is the compromise the party gave, with the understanding, that this policy will end the party's exposure to the Nuclear Industry.

'Brand Labor' nuclear, no way.
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The marketing of Mr Rudd - National Conference 2007 is my stage, got to work the phones.

Labor’s new team under the leadership of Kevin Rudd will be the focus of the ALP’s 44th National Conference.

The National Conference is the high point of Labor’s democratic structure.

Will someone tell Mr. Rudd?

RUDD: No, in the business of politics you take some hard decisions. Obviously, you can’t consult everybody as often and as extensively as you would like but the business of leadership is to lead.”


Mr. Rudd appears at odds with a number of key social issues, unfortunately most will be decided by internal dealing amoung 'Brand Labors" team and a select group of others.

The rest of us will have to wait to see democracy, ‘Brand Labor’ style unfold.

The marketing of Mr Rudd - remember you have a credibility problem so try to be consistent.

Mr Rudd, Dec 06.

"We have seen this complete right-wing takeover of modern liberalism, and it is
an ugly spectacle to behold. It is in its essence about everything being an
economic commodity. It is about everything being about the triumph of the
markets"

Uranium Policy ' Brand Labor'

Journalist: So it’s an economic argument…(inaudible)…?

'Brand Labor'.. Chris Evans:

"One of the key drivers of a change I think ought to be the economics."


Mr Rudd you cant keep having a bet each way, you must have integrity.

Your word's don't match your actions

the marketing of Mr Rudd - lets have a Nuclear Australia.

Media Statement - 23rd March 2007 Perth, Senator Chris Evans.

Evans “Labor rejects the Howard Government’s push for nuclear power in Australia."

But hypocritically it says we are happy to continue to export uranium, and open up the entire industry to the market.

Evans “The simple fact is that with or without the current ALP policy Australia will be a major supplier of uranium well into the future.”

Mr. Rudd you are aware of Mr. Evans comments that the ALP policy is irrelevant to the uranium industries growth.

But Mr. Rudd’s ‘Brand Labor’ proposes to drag Australia further on the path to a Nuclear Australia, by an advocating an open slather approach.

"The simple fact is that with or without the current ALP policy Australia will be a major supplier of uranium well into the future.

Mr. Rudd, the 3 mine policy is the compromise the party gave, with the understanding, that this policy will end the party's exposure to the Nuclear Industry.

Thursday, March 22, 2007

The Marketing of Mr Rudd: The marketing of Mr Rudd - integrity problem

The Marketing of Mr Rudd: The marketing of Mr Rudd - integrity problem

The Marketing of Mr Rudd: The Marketing of Mr Rudd - the policy

The Marketing of Mr Rudd: The Marketing of Mr Rudd - the policy

The Marketing of Mr Rudd: The marketing of Mr Rudd - integrity problem

The Marketing of Mr Rudd: The marketing of Mr Rudd - integrity problem

Australian Labor - The Marketing of Mr Rudd: The marketing of Mr Rudd - ?

Australian Labor - The Marketing of Mr Rudd: The marketing of Mr Rudd - ?

The marketing of Mr Rudd - ?

This posting should make us hang our heads in shame.

It demonstrates the helplessness and hopelessness of a large part of society.

Snak3 says.." Personal, I believe it will never make any driffents who you vote for, Once in, they couldnt care less for the comman people,that put them there.once in power,thier main concern is how much money they can stuff up thier rear door.they talk the talk, but thier walk is not the walk of the people.I still think Chopper'mark'reed.would be a far better PM."

Apathy and lack of hope are not the tools 'Brand Labor' should use.

It should wake'Brand Labor' up as to what do they really stand for.

Mr Swan on Super, Let the individual put in the top up.

Mr Rudd team spokesperson on negative gearing, Doug didn't get it write.

Mr Rudd diminishing the Rich getting richer debate.

'Brand Labor' think of the party, think of the passion of the believers, deliver social policy, deliver a leader we can be proud of as we go forth into the developing a better socially inclusive society.

It doesn't have to be a dream, something we consider whilst being back in opposition.'Brand Labor' come back to the heart and soul of the party.

It's Time

The marketing of Mr Rudd - integrity problem

Yesterday 21 March 2007, Mr Rudd positioned himself with a back drop of school kids to deliver a political message.

He declared that he and Mr Howard should have an honest debate to the election.

When we look at why it was necessary to give this public political message it becomes clear that Mr Rudd's polling is telling him and 'Brand Labor' that Mr Rudd needs to have people believe him and in him , we wont listen or trust him and therefore wont listen.

Remember 'Brand Labor polling suggest two thirds of people polled do not believe Mr Rudd's account as to that dinner in Perth. Polling would have been targeted, ouch.

From the spin we can reveal the messages true intent, that 'Brand Labor have major credibility issues with it's current candidate, Mr Rudd.

And we can look forward to seeing many pretty back drops while Mr Rudd attempts to give us the spin message, integrity, i'm full of it!

The marketing of Mr Rudd - integrity problem

The marketing of Mr Rudd - Selling policy is hard without integrity.

Wayne Swan Radio interview 22 March 2007 Re the future fund. Transcript from 'Brand Labor'

Journalist: Is this not at odds with your previous statements that the Future Fund should be locked away and that the proceeds should not be removed?

SWAN: No absolutely because we made the point that the Future Fund should be a locked box.What we said however was that we would look at using some of the income stream for productive purposes.

Journalist: Inaudible.......{.yeh right.}

SWAN: No it’s not what we’re doing here because this came along after we made that proposal.

Sounds a bit slippery to me.

Trust 'Brand Labor' integrity.

The Marketing of Mr Rudd - The New Right

The marketing of Mr. Rudd – The new right.

I believe it is irresponsible of the executive of the Australian Labor Party, to hand over a valuable brand, the Labor brand to a small clique of untrustworthy politicians, with questionable personal political ambitions, and then walk away and hope that this group, Mr. Rudd’s ‘Brand Labor’ will actually deliver the agenda that the Australian Labor Party stands for.

Loyalty to the ‘Party” means accepting this right wing philosophy by Mr. Rudd’s ‘Brand Labor’.

By giving away it’s brand, the ALP watches from a distance the values which it holds dear being lost, in turn it leaves the believer to stand by and watch the destruction of a socially progressive party , by the coldhearted soulless current ‘Brand Labor’ lead by the less than upfront Mr. Rudd.
And ultimately hamstrung by the adoption of a right wing agenda to pursue and consider vision for a better society.

All the pain must be for something?

The adoption of cold soulless right wing market driven ‘Brand Labor’ is necessary, apparently, to achieve acceptance by the mainstream voter and ultimately lead to an election victory.

The payoff for the ALP we are told is that once in government ‘Brand Labor’ will listen to the ‘Party’ and introduce the real social platform.

Social policy by stealth.

Mr. Rudd doorstop interview, 22 March 2007.

JOURNALIST: Why wasn’t there more discussion with backbenchers?

RUDD: No, in the business of politics you take some hard decisions. Obviously, you can’t consult everybody as often and as extensively as you would like but the business of leadership is to lead. I think I’ve done that.

It is a big ask to trust Mr. Rudd to deliver.

The Marketing of Mr Rudd - The New Right

The marketing of Mr. Rudd - The new right.


Mr. Rudd's Nuclear Australia, pitch was launched in Perth Western Australia, today 23 March, 2007.

But strangely, Mr. Rudd chose not to launch the pitch for a Nuclear Australia.

Is Mr. Rudd Perth shy?

Mr. Rudd would have an extensive knowledge of Western Australia, through his good mate Mr. Edwards. Mr. Edwards being a good mate with Mr. Burke introduced the pair in 2005.

Mr. Rudd would have been reacquainted with fellow dinners from the Brian Burke labor business leader’s dinner in Perth, a great opportunity for him to strengthen his relationship with industry leaders.

Where’s Mr. Rudd?


Labor and Uranium – An Evolution
Speech by Senator Chris Evans
Leader of the Opposition in the Senate
Shadow Minister for National Development, Resources and Energy
To the Labor Business Roundtable
Parmelia Hilton, Perth, 23 March 2007, 7.30am

Thursday, March 15, 2007

The marketing of Mr Rudd - integrity problem

I recently had a discussion with a fellow voter about the political culture in Australian politics.
It shows the trap you can fall into when you are moraly questionable.

The fellows arguement was that "..., politics simply doesn't posses any principal figures who would conform to the sort of straight-up honesty and integrity that you imply Rudd ought to have....".

I suggest why then bother defending the integrity of Mr Rudd, while attacking the integrity of other political leaders?

A contributer to the debate made the following comment.

" This is of course the issue. If we are prepared to brush off integrity questions about one side of politics, shouldn't we also brush them off for the other side ?

If this is the case shouldn't the converse also be true?

If we are prepared, as a voting public, to lambaste the coaltion over the most minute detail, should we not in the interests of a balanced debate and pursuit of fair comparison apply the same critical analysis to the opposition?

To not do this is to hold one side of politics to a higher standard than the other."

'Brand Labor' Integrity is important, regognise it, deal with it?

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The marketing of Mr Rudd - integrity problem

Former ALP pollster Rod Cameron says his polling of focus groups shows the government's assault on Mr Rudd's character in recent weeks has left voters unimpressed.

"They don't understand what the issue is all about and therefore it is rebounding on John Howard's character."

This is the reason the old gaurd of 'Brand Labor' are running scared, falling over them selves attempting to muddy the waters so the voter stops listening.

They cant allow the voter to understand that Mr Rudd's character is indeed questionable.

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The marketing of Mr Rudd - integrity problem

Mr Rudd's inability to sell 'Brand Labor's' product, has again emerged, with the continuing debate over Mr Rudd's questionable morality.

His able deputy Ms Gillard said this today in relation to attacks on Mr Rudd over the childhood experience which changed Mr Rudd's life..

"I don't know what about that Mr Abbott can't get. I think every other Australian would understand Mr Rudd's past and how it burnt into him Labor values.

"This is a new low in Australian politics, even for Tony Abbott."

This is why Ms Gillard .

Voters want more from our Government than settling for mediocrity, we want substantial debate and integrity from our politicians.

Voters want a real choice in candidates for public office, at the moment it seems we have a ' looser and a bigger looser’.

We want a system that says it's not ok for Mr. Rudd an aspiring Australian PM , to be put to the Australian voter by 'Brand Labor' on the basis that , Yeh sure he's has been exposed and tainted, but he's not as bad as the other guy.

We must all take responsibility in creating a new culture of political standards and expectations.

Last word to, Vocational and Technical Education Minister.

Andrew Robb said the attacks on Mr Rudd were a legitimate means of testing the Queenslander's fitness to be prime minister.

"Kevin Rudd ... has to accept that people need to find out what's in his heart - what maketh the man," Mr Robb told the National Press Club in Canberra.

"When something unexpected happens if he happened to be prime minister, would he be under the table or would be upfront leading the charge, dealing with the issue?

"It is our legitimate job to question and probe..."

The Marketing of Mr Rudd - nuts and bolts

‘Brand Labor’ ; strategies to sell their product, Mr Rudd.

Rule 1 version 2.
Mr Rudd to be utilised if the issue is world focused, which could makes him appear statesman like.

Following is an example.

Mr Rudd, Media Statement - 14th March 2007. 1 of 12 issued by the ALP yesterday

" I am deeply disturbed and angered by recent events in Zimbabwe."


I'm sorry Mr Rudd some one forgot to point out Rule 1 version 2 sub point 1, it must be relevant.

The inhumane treatment by Mugabe, to his poor citizens has been going on for years now sad and injust as that is.

Because of not understand rule 1.2.1 'Relevance' the announcement didnt gain traction and became nothing more than a failed positioning statement issued by the doctors of spin.

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The Marketing of Mr Rudd - nuts and bolts

‘Brand Labor’ ; strategies to sell their product, Mr Rudd;

Rule 1 version 1.
On matters requiring integrity we will utilize Ms. Gillard.

Following is a sample from Ms Gillard yesterday.

The federal opposition insists its industrial relations policy, including dismantling of the government's Work Choices legislation, will not send Australian workers backwards.

“Let me assure you that not one part of Labor's industrial relations policy is about going back," she said.

“For the government to argue that the current good times are a result of Work Choices is disingenuous, so don't be fooled," she said.“

The government doesn't want to put the evidence together because it knows evidence will show its claims about Work Choices legislation are untrue," she said.

Trust and integrity are important when you are asking us for our support.

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Wednesday, March 14, 2007

The Marketing of Mr Rudd - the policy

It's the policy stupid, which should include the heart and soul of the party philosophy.

Why do we allow a paradigm, which we don't believe in constrict or paralyses our ability to consider a vision?

Has the cold hearted market purist's philosophy pervaded into all political party's, some by intent others by stealth and creep?

Is fear of being branded financially irresponsible, because we dare add the social benefits to communities and the nation to the ledger, limiting 'Brand Labor'

It will be interesting to see how 'Brand Labor' and Mr. Rudd tackle this issue as it is not easy to provide vision for a better society with one eye blindfolded

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The Marketing of Mr Rudd - Unions

'Brand Labor' are fortunate to have the support of the vast majority of the union movement, men and women at the grass roots, and at the heart of our countries prosperity, to assist the parliamentary party develop policy.

However I question the commitment of 'Brand Labor' to understand the importance of this resource and work, seriously in policy formation.

The union movement should not be sidelined by 'Brand Labor' as it pushes for government, hopefully later to be handed the spoils of government, like scraps to a dog.

Unions deserve better, unions know better.

Doug Cameron AMWU national secretary in particular understands that good policy debate can lead to a better society.
He want’s a good fair society, not the current dog eat dog society, further he is doing something about it, the AMWU along with four other progressive unions are taking the debate to the Labor Part's national conference next month.

The policy debate, stop the poor getting poorer and rich getting richer aims to change Australia's pro-market, neo-liberal economic direction, is to be recommended and supported by all voters of all political persuasions.
Of course there is the usual opposition from the Wright of the political spectrum to even having the progressive debate, sadly though current opposition leader Mr. Rudd is opposed to aspects of the proposal, which ultimately will lead to a greatly diminished debate, if at all.

I have said it before, 'Brand Labor' - it's the policy stupid.

The small group of marketers and advisors to Mr. Rudd and Mr. Rudd himself must be required to engage the union's not only for the financial resources it provides but for its ideas, its passion, and its vision for a fairer society.

I still don’t think Mr. Rudd is the correct candidate, but I hope he listens when told that Australian unions are justifiably proud of there record in Australia's history and deserve the respect to be heard, because they could be the key to your political success.

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The marketing of Mr Rudd

I am concerned that Mr. Rudd choose to explain, incorrectly, how he came to be at the dinner in Perth, not who he had dinner with because it demonstrates a great deal about his character and therefore his suitability to be an Australian PM candidate.

Participants in this discussion feel that it is somehow appropriate , acceptable, expected or understandable, that a potential candidate for Prime Minister, can lie and treat voters with contempt because,' the other mob do it to'.

I contend it is that very argument which leads to apathy toward the political process, creating a culture which rewards the mediocre and those of questionable character. The culture ultimately gains acceptance and becomes the morn, standard politics 101.

Communication outlets are rife with tales of political scandal, we read, listen, watch and some make comments relevant to the so called 'scandal of the day' but inevitably we go on with our lives contently apathetic knowing that's what politicians do. Who wins in this scenario?

So yes of course the dinner explanation should matter to us all.

Voters want more from our Government than settling for mediocrity, we want substantial debate and integrity from our politicians. Voters want a real choice in candidates for public office, at the moment it seems we have only a ' looser and a bigger looser’.

We want a system that says it's not ok for Mr. Rudd an aspiring Australian PM , to be put to the Australian voter by 'Brand Labor' on the basis that , Yeh sure he's has been exposed and tainted, but he's not as bad as the other guy. We must all take responsibility in creating a new culture of political standards and expectations.

Lets look at the question posed as a result of Mr. Rudd's less than upfront account to us the voter.

Should we the Aussie voter embrace a potential PM knowing that he had been prepared to offer an incorrect scenario to us in order to get out of a potential political bind?

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