The marketing of Mr. Rudd – could I have done things differently?

Yes Mr. Rudd you could. Have a read of today’s Australian editorial to give you in insight on where you have gone wrong.

Firstly Mr. Rudd here’ a brief summary of some of the assistance you were offered as you started along your own path.

1. Mr. Rudd you should understand first and foremost you represent the interests, principles and values of the Australian Labor Party. Your responsibility was to developing policy with equity and vision based on fairness and social reconnection.


2. Mr. Rudd, character is important, honesty and integrity are required to engender trust in your ability to deliver as an alternative PM.

3. Mr. Rudd it is not acceptable to think that your actions can be validated just because you propose the other mob do it too.

4. Mr. Rudd your right wing market driven approach has ripped the heart, soul, and equity from the Labor party, leaving you selling the same stuff as the other mob.

5. Mr. Rudd its ok to make a mistake, but it is not a good sign of your integrity to not come clean.

6. Mr. Rudd the Union Movement are and will continue to be a legitimate partner of Labor, you have not treated them as such.

7. Mr. Rudd you must be consistent.

8. Mr. Rudd you should have sought to surround your self with advisors that understand the public mood.

Mr. Rudd, you were given a dream run with lots of clear air, voters were looking at you with interest as a possible PM candidate, however because the path you took it was always going to be a failed strategy.

So thanks for your application Mr. Rudd, but I don’t think you have the experience necessary for the job…. Bring in our preferred candidate, Hello Ms. Gillard, how are you today?